If increasing productivity, keeping your employees engaged, and creating a thriving workplace culture are on your to-do list for 2025, you’re in the right place. Employee survey tools can help you get there, as they provide real-time feedback on job satisfaction, engagement, and any issues in the workplace. With the right platform, you’re just one step closer to an improved company culture that will make your employees feel appreciated.
In this blog post, we’ll explore the benefits of employee survey tools, different types of surveys, and the best employee survey tools to use in 2025. Pulse surveys and advanced analytics can help you increase employee engagement and create a thriving workplace. For more information on integrating performance reviews with these tools, check out our guide on performance review software.
Benefits of employee survey tools
Want to make your team more productive and engaged? Then take a closer look at the benefits of using employee survey tools.
Improving employee engagement
Employee survey tools help companies evaluate how their employees feel about their jobs. By getting regular feedback from the employees, companies can see what areas need improvement. Employees feel valued when their feedback is taken into account, which makes them more engaged at work.
Data-driven decision making
By collecting and analyzing survey data, companies can make smart decisions based on the actual feelings of their employees. This approach helps HR professionals see what’s working and what needs improvement so they can be sure their strategies are meeting employee needs.
Identifying trends and issues
Conducting regular feedback with employee survey tools makes it easier for companies to fix any problems early on. When employees feel heard and understood, they behave differently at work, which leads to better engagement and employee retention.
Increasing productivity and morale
A great way to improve productivity and morale is to use ongoing surveys. When you show your employees that their opinions matter, they will be more motivated to do their best at work, which will increase productivity. This leads to better collaboration and makes the company more successful over time.
Overview of different types of surveys
Here’s a concise overview of different types of surveys, including pulse surveys and satisfaction surveys.
Pulse surveys
Pulse surveys are short and frequent employee surveys that check in on employee sentiment and engagement. These kinds of surveys are usually done weekly or monthly, depending on the HR manager's workflow or the team’s size. They provide real-time employee feedback and help businesses make quick changes to improve the workplace culture and boost employee satisfaction.
Satisfaction surveys
Satisfaction surveys show how happy employees or customers are with their experience. They are about job satisfaction, product satisfaction, or service quality. These surveys are not used so often as pulse surveys, but they let businesses know what’s working and what needs improvement. By collecting this feedback, it’s easy to make a positive change and improve employee satisfaction.
Best employee survey tools
Choosing the right employee survey tool can help you collect employee feedback, improve employee satisfaction, and create a better workplace environment. Here are some of the top employee survey tools to help you make the best choice for your team.
SurveyMonkey
SurveyMonkey is another survey tool that you can use for your business. You can save time by choosing from already-made templates.
Pros:
- User-friendly interface: Even if you’re an HR manager who has no experience with similar tools, you’ll get by just fine. SurveyMonkey’s interface is easy to use and looks presentable.
- Extensive templates and customization: No matter what your goal for survey results is, there’s a high chance you will be able to tone it down or up, depending on your needs. There are penalty options to choose from.
- Wide range of integrations: It integrates with many popular apps like Google Sheets, Slack, and Salesforce, which makes collecting feedback and sharing survey results across different platforms easier.
Cons:
- Limited advanced analytics: You will have to upgrade your plan if you want to use advanced analytics.
- Higher pricing: The premium features cost more, which can be pricey for small businesses or anyone on a tight budget.
Workleap Officevibe
Workleap Officevibe is an employee experience platform that improves workplace culture using regular, anonymous pulse surveys. Companies can collect feedback in real-time which has a positive impact on engagement and overall satisfaction.
Pros:
- Continuous feedback: Weekly pulse surveys give regular feedback and help stay on track with employee engagement levels.
- Anonymous feedback options: With the option to share feedback anonymously, employees can express their thoughts honestly.
- Detailed reporting and insights: Reports that are easy to understand help managers improve employee performance.
Cons:
- Limited customization: Since the customization of survey templates is limited, you can’t fully use them for your needs.
- Limited integration options: Connecting to other tools or platforms is not that easy because of the limited integration options.
TinyPulse
TinyPulse is another employee survey software to choose from if you want to use short surveys. It also has a feature for recognizing employees.
Pros:
- Designed for regular use: You can send simple and short surveys more often. This makes it easy to get feedback regularly from employees.
- Real-time reporting and analysis: With TinyPulse, you can analyze data right away and decide which action to take.
- Employee recognition features: The platform shows trends and employee engagement. This further helps managers build a more productive team.
Cons:
- Basic survey types only: TinyPulse only offers basic survey types, so it doesn’t have many options for creating more detailed or customized surveys.
- Limited survey logic customization: The platform doesn’t offer advanced customization in survey logic, making it harder to create surveys that are fully tailored.
SurveySparrow
SurveySparrow is one of the employee survey tools that offers a conversational survey experience. It is designed to engage employees and encourage higher response rates. Interactive feedback helps companies get useful information that they need to create a better company culture.
Pros:
- Multi-channel surveys: You can use different channels such as email, the web, and text messages to send your surveys. This makes it easy to reach your audience anywhere, which automatically means you’ll get more answers.
- Customizable workflows and reports: This feature helps you manage surveys and create reports which leads to a better understanding of the feedback.
- Engaging survey formats: Some users said that their surveys are fun to do, when compared to often dull questionnaire types.
Cons:
- Costly higher-tier plans: Premium plans can be a bit out of the budget, which creates an issue for smaller businesses or organizations with limited budgets.
- Complex navigation: Some users report difficulty in navigating advanced features. This complexity can lead to frustration, especially for those who may not have extensive experience with survey tools.
Peakon (now part of Workday)
Peakon is another survey tool that you can use to make your employees happy and engaged. You’ll get detailed reports that can help you make changes at your workplace.
Pros:
- Real-time analytics and reporting: Peakon uses data that helps companies keep an eye on how employees are feeling and how engaged they are. HR professionals can easily see progress and trends by using its dashboards.
- Detailed employee insights: Peakon provides detailed insights into how employees feel at work, helping companies understand what drives their engagement and satisfaction. It takes the data and gives clear advice on how managers can improve team dynamics and create a better workplace culture.
- Customizable survey types and categories: If you want to get answers that will help your company improve try the option of customized surveys. Ask questions specific to your company and get more relevant survey results.
Cons:
- Costly for smaller companies: Peakon can be pricey, especially for small businesses with a limited budget.
- Steep learning curve: Some of the platform's advanced customization features can be complex and take time to master.
Emplify
Emplify is an employee engagement solution that helps organizations measure and understand how employees feel through surveys. Emplify shows employee engagement levels and sentiment, which can help HR professionals identify areas for improvement in company culture.
Pros:
- Employee sentiment analysis and engagement tracking: With the help of engagement survey data, Emplify provides an actionable plan to help organizations boost morale and employee retention.
- Easy-to-use survey tools: Both managers and employees can use the platform hassle-free because its design is simple and easy to use. Since it’s user-friendly, more people will take the surveys, which also means you will get more useful data.
- Customizable engagement surveys: With Emplify you can make surveys that match what your business needs. You can either use pre-built templates or create your own questions if you want to check employee engagement.
Cons:
- Limited features: If you want to use some of the more advanced tools and customization options you’ll have to get the more expensive plan.
- Less suitable for small businesses: If your budget is tight, you may want to find another option because this platform is better for medium to large companies.
HappyOrNot
HappyOrNot is a survey tool that checks how employees and customers are feeling by using smiley face terminals. It’s a great tool for stores and service businesses who want to improve their service quality. Getting survey answers is fas,t and it keeps employees engaged.
Pros:
- User-friendly feedback system: Users can quickly choose a smiley to share how they feel, which makes giving feedback easier.
- Real-time sentiment tracking: By using the platform, companies can find out how customers and employees are feeling in real-time. This helps fix problems that may pop up and improves overall satisfaction.
- Flexible pricing models: It has different pricing options, so businesses of all sizes can use it.
Cons:
- Limited survey question customization: You can’t customize your survey questions that much with HappyOrNot. So if you need this feature, you should consider using another tool.
- Focus on quick feedback: It focuses on quick feedback through its smiley terminals, which might not give as much detailed information as longer surveys. This can result in a less complete understanding of employee or customer experiences.
Trends in employee survey tools for 2025 and beyond
Today basic questionnaires are replaced with more advanced platforms that show us how employees are feeling and engaging. Keep reading to find out more about upcoming trends in 2025.
Integration with collaboration platforms
More and more companies are connecting employee survey tools with popular collaboration platforms like Slack, Microsoft Teams, and Zoom. This makes it easier to collect feedback and encourages more employees to participate in surveys. This trend is closely tied to employee experience management and team alignment as companies integrate tools that streamline communication.
Real-time feedback
Companies are now using tools that allow them to get feedback in real-time, instead of just once a year. These tools help them gather quick, regular feedback through pulse surveys, which lets them understand how employees feel on an ongoing basis. For more insights on implementing effective feedback mechanisms, check out this resource on 360-degree feedback examples.
AI-driven insights
AI technology helps survey tools analyze data more accurately, giving companies useful predictions that can spot potential problems before they become bigger issues.
Customization and personalization
Employee survey tools are becoming more customizable, so companies can adjust surveys to fit their needs and the different groups of employees. This helps make the surveys more engaging and relevant to everyone.
Focus on employee well-being
Survey tools are focusing more on employee well-being, with features that measure not just how engaged employees are, but also their mental health, overall job satisfaction, and the availability of mental health support.
Advanced analytics and reporting features
Modern survey tools have advanced features that give companies detailed reports on employee feedback, helping them make decisions based on real data. These tools are becoming vital for how to conduct a performance review and ensuring that employee performance is aligned with company goals.
Mobile accessibility
As more people work remotely, survey tools should be mobile-friendly. Employees can now share feedback easily from their phones or tablets, no matter where they are.
Conclusion
As you can see, there are many employee survey tools on the market to choose from. These tools gather real-time feedback to help businesses understand how employees feel, spot issues, and make better decisions.
With features like pulse and satisfaction surveys, companies can continuously improve. Using AI-powered tools like Effy AI also makes it easier to understand the data and create a better work environment that keeps employees happy and loyal.
